Thursday, February 11, 2016

The Other Winner of the Super Bowl

For marketing people like me, The Super Bowl truly is a big game of another sorts. Its the time to see the best and brightest of the advertising world (who have the budget) show off their creativity on a global stage. There's a ton of articles out there about best and worst big game ads, with winners and losers. But to me, there was clearly only one winner this year, and it was this commercial by Audi for the R8 V10 Plus.

This ad had it tugs on the heartstrings, instills patriotic pride and flaunts the new R8 both visually and delights the ears with a ripping exhaust note...all with gorgeous cinematography.

Watch it below.